Okay, David Letterman-style, let’s go backwards…
5. Set a 5-7 word title on each page of your site, whether it be straight html or a CMS. The title should have the words you want visitors to use in a Google search to find you. To set a title in a blog, use the title of your post; to set a title in a web page, you need to change your title in the header code of your html. Usually, a CMS will have an option to do this somewhere since you can’t reach your html with a CMS. A title of a web page is the statement that appears at the very top of the monitor screen when visiting the page. It can be the same on all the pages of your site, or slightly different – it depends on how you set it.
4. Validate your site with both Google, Yahoo and MSN. We provide that service on every site we build.
3. Add a Google+ page to your business social media accounts. It is kind of like a new Facebook. How? Login to Google, set up an user account, and launch a page. We will have a tutorial on that here soon, so sign up to receive the post!
2. Add a Facebook reveal tab to your Facebook page. The graphically rich panel that informs and invites “likes” to the page. Likes are like a neighbor recommendation. Ask about our Facebook graphics offerings at Bethesda Design Web.
AND – Drum roll – the number one way to hit it big in a Google search?
1. Add a Blog! Add a link to your navigation, call it News or Announcements or, hey, how about Blog? Google changed its Algorithms in 2011 and now, more than ever, experts say, intends to favor fresh content. Ask BDW about our WordPress.com recommendations.
Follow these five steps,and you will have a strong showing in a Google search for your chosen keywords.